Mixing the mysticism of Alejandro Jodorowsky and the boujie opulence of suburban Palm Springs, creative duo Mathery is launching a wittily unsettling and uber aesthetic Instagram photo book set in Milan.

Advocating for the need of experiencing new extra-terrestrial dimensions of life, creative duo RGB-inominal portrays a fantasy Cyber world where food and taste are ephemeral projections of thoughts and feelings.

Combining the stereotypical characters of Spaghetti Western blockbusters with the identity crisis of the lockdown-age man, art director Aurora Rossi Manni envisions her modern cowboy.